Lori S. Alcalá

B2B Saas Thought Leadership Writer

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Brand Authenticity Research Report

June 22, 2024 By Lori Alcala

brand authenticity white paper

Client: Escalent

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Filed Under: Marketing, Research Reports, Retail, White Papers Tagged With: branding, marketing, retail, shopping

Mergers and Acquisitions Research Report

June 19, 2024 By Lori Alcala

Client: Escalent

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Filed Under: Marketing, Research Reports, Technology, Telecommunications, White Papers Tagged With: acquisition, merger, technology, telecommunications, white paper

Essential Goods Retail Report

June 12, 2024 By Lori Alcala

Retail world report

Client: Adobe / Right On Media

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Filed Under: Marketing, Research Reports, Retail, Technology, White Papers Tagged With: adobe, consumer behavior, customer experience, digital experience, digital marketing, personalization, retail, shopping, survey

Holiday Shopping & Travel Report

May 16, 2024 By Lori Alcala

holiday shopping and travel report

Client: Escalent

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Filed Under: Marketing, Research Reports, Retail, White Papers Tagged With: holidays, shopping, travel

Success with 5G

May 22, 2020 By Lori Alcala

Client: Escalent

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Filed Under: Marketing, Research Reports, Technology, Telecommunications, White Papers Tagged With: 5G, mobile, technology, telecommunications, white paper

Adobe Content Management Report

May 22, 2020 By Lori Alcala

Client: Adobe / Right On Network

Listen online

Filed Under: Audio Stories, IT, Marketing, Research Reports, Technology Tagged With: adobe, audio story, content, content marketing, digital marketing, marketing, podcast

Digital Customer Experience Survey

February 15, 2018 By Lori Alcala

CMSWire DX Survey 2017

Client: CMSWire / Jahia / IBM

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Download the paper (developed with Jahia)

Download webinar slides (developed and co-hosted with IBM)

Filed Under: Marketing, Research Reports, Technology Tagged With: cmswire, customer experience, digital customer experience, digital experience, digital marketing, IT, marketing, survey report

Marketing Leadership Survey 2017

November 15, 2017 By Lori Alcala

Trackmaven Leadership Survey 2017

Client: TrackMaven

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Filed Under: Marketing, Research Reports Tagged With: analytics, CMO, data, leadership, management, marketing, strategy, survey report, TrackMaven

Digital Customer Experience Survey 2016

November 15, 2016 By Lori Alcala

CMSWire DX Survey 2016

Client: CMSWire / Jahia

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Download the paper

Download webinar slides

Filed Under: Marketing, Research Reports, Technology Tagged With: cmswire, customer experience, digital customer experience, digital experience, digital marketing, IT, jahia, survey report

Digital Experience Survey Report

May 15, 2016 By Lori Alcala

Client: CMSWire / Oracle

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Download the paper

Download webinar slides

Filed Under: Marketing, Research Reports, Technology Tagged With: cmswire, customer experience, digital customer experience, digital experience, digital marketing, IT, oracle, survey report

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[email protected]
415.710.9425
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