Lori S. Alcalá

B2B Saas Thought Leadership Writer

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    • Survey Reports
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Qlik – Business Intelligence (BI) SEO Copy

July 6, 2020 By Lori Alcala

Qlik what is business intelligence SEO

Client: Active Ingredients / Qlik

Visit the web page

Download the web page

Filed Under: Marketing, Technology, Web/Email Tagged With: analytics, BI, business intelligence, data analytics, Qlik, SEO, web copy

Qlik – Spatial Analysis SEO Copy

July 6, 2020 By Lori Alcala

Qlik spatial analysis SEO copy

Client: Active Ingredients / Qlik

Visit the web page

Download the web page

Filed Under: Marketing, Technology, Web/Email Tagged With: analytics, data analytics, Qlik, SEO, spatial analytics, web copy

Modernizing Your Financial Processes

May 22, 2020 By Lori Alcala

Client: CMSWire

Read online

Download eBook

Filed Under: eBooks, Finance, Technology Tagged With: analytics, budgeting, eBook, enterprise performance management, financial services, technology

Tech Landing Page – DMP

April 1, 2018 By Lori Alcala

Adobe landing page DMP

Client: Adobe / Write on Network

Download the landing page

Filed Under: Marketing, Technology, Web/Email Tagged With: adobe, analytics, data management, data management platform, dmp, landing page

Marketing Leadership Survey 2017

November 15, 2017 By Lori Alcala

Trackmaven Leadership Survey 2017

Client: TrackMaven

Read online

Download the paper

Filed Under: Marketing, Survey Reports Tagged With: analytics, CMO, data, leadership, management, marketing, strategy, survey report, TrackMaven

Analytics and Literacy Case Study

February 25, 2016 By Lori Alcala

Client: Achieve3000

Read online

Download the case study

Filed Under: Case Studies, Education Tagged With: Achieve3000, analytics, case study, data, differentiated instruction, education, literacy, online learning, reading instruction, student assessment

Content-Driven Experiences

June 15, 2015 By Lori Alcala

Content-Driven Experiences That Convert

Client: Adobe / CMSWire

Read online

Download the paper

Filed Under: Marketing, White Papers Tagged With: adobe, analytics, cmswire, content, content marketing, customer experience, data, digital marketing, email, web, white paper

Content-Driven Experiences Webinar

June 15, 2015 By Lori Alcala

webinar-content-driven-experiences-adobe

Client: CMSWire / Adobe

I worked with Adobe to develop and co-present a webinar around content-driven experiences. We also collaborated to develop an associated white paper.

Download webinar slides

Download the paper

Filed Under: Marketing, Webinars Tagged With: adobe, analytics, cmswire, content, content marketing, customer experience, data, digital marketing, email, web, webinar

Let’s Talk Content

lori@lorialcala.com
415.710.9425
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