20+ Years of Industry Expertise and Top-Notch Content Marketing Skills

I’m a freelance content strategist and B2B writer. In early 2014, I left my 11.5-year career at a leading global education technology company and established my own freelance writing and consulting business to help companies like yours get the most from their marketing efforts.

Here are the top four reasons why clients choose me for their B2B content marketing needs.

1. I know business

More importantly, I’ll quickly get to know your business and how to connect with your audiences if you give me the opportunity. Having worked in various corporate roles including marketing, product marketing, product management and sales has made me a better strategist and writer, as I’m able to draw examples from my expertise to connect with like-minded audiences.

Stronger connections result in increased engagement, higher conversions, and value galore for your business.

2. I know content strategy and writing

Companies like Adobe, Salesforce, ServiceNow, Mastercard, Neiman Marcus, Del Monte, Keurig Dr Pepper, Farmer Brothers, and McGraw-Hill have all trusted me to create content strategy and writing to help them increase thought leadership in their industries.

For samples of my work, visit my Portfolio page.

3. I create contagious content

Serving up shareable content to your site visitors is one of the foundations of successful content marketing. I can help you create entertaining, thought-provoking, valuable, easy-to-understand content that your audience will want to share with others.

4. I’m the easiest content marketer you’ll ever work with

Why? I require very little direction, no handholding, and deliver 100% on-time, on-target, engaging, unique, thoroughly researched, error-free, just plain awesome content that gets results.

Let’s talk content

Ready to discuss your B2B content marketing needs? Connect with me at lori@lorialcala.com or 415.710.9425.